iVillage Inc., is based in New York City, and is part of the NBC Universal Women & Lifestyle Entertainment Networks Group. iVillage is the largest content-driven community for women reaching 30+ million unique visitors per month and is at the center of her digital routine. Brand Extensions with iVillage include iVillage UK, NBC Digital Health Network, Astrology.com and GardenWeb.

When iVillage contacted Nyros for Astrology.com website needs, all the Astrology-freaks and iVillage fans of Nyros turned butterflies, it’s certainly one of the best engage. Astrology.com utilizes Ruby on Rails Active resource to communicate through API with unified service application written in PHP aggregate service calls from multiple system and sources. Nyros build the PHP application which was redesigned to add entertainment functionality with Astrology.com. Each module inside the application has been structured as a complete rails project separately, which helps to deploy application instance.

The technical highlights worth mention are:

• Kohana PHP MVC pattern for database structuring.
• Ruby Active Resource used for ORM with PHP Kohana.
• HAML for Action Views of presentation layer.
• JQuery for Ajax animation in presentation layer.
• API calls for connecting Joomla data into ruby for presentation layer.
• XML and XPath querying
• WAP

Our experience with Astrology.com Service deserves a reveal to prove our Expertise and it adds great to out Portfolio!